KES – MAKING OF ‘BEHAVIORAL ECONOMICS’

Keynote - 22/11/16

Francesca Gino - Cientista Comportamental e Professora da Harvard Business School

Behavioral Economics

Mais sobre o evento

“Why our decisions get derailed? Often we start with a very clear goal and because of that goal we write out an action plan but the outcome can be very different.” – Francesca Gino durante a sua palestra na edição de encerramento da Temporada 2016 do KES, dia 22/11/2016 na Casa Itaim.